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![Pedestrians on sidewalk next to road in the Bronx](https://pxl-fordhamedu.terminalfour.net/fit-in/2000x1333/prod01/channel_2/media/review/site-assets/images/t4-default/Pedestrians-on-sidewalk-next-to-road-in-the-Bronx.jpg)
University News
New Student Group Shares Expertise with Local Bronx Businesses
Rich Shrestha was working on a research project about consumer behavior in the Bronx when the pandemic upended everything in March. As the economy went into a tailspin, his mind went back to his childhood in New Haven, Connecticut, where his father ran a Subway franchise for a decade.
Read the full story![Pedestrians on sidewalk next to road in the Bronx](https://pxl-fordhamedu.terminalfour.net/prod01/channel_2/media/review/site-assets/images/t4-default/Pedestrians-on-sidewalk-next-to-road-in-the-Bronx.jpg)
University News
New Student Group Shares Expertise with Local Bronx Businesses
Rich Shrestha was working on a research project about consumer behavior in the Bronx when the pandemic upended everything in March. As the economy went into a tailspin, his mind went back to his childhood in New Haven, Connecticut, where his father ran a Subway franchise for a decade.
Read the full story